8.10.08

Bad Design


To be able to use the pen, you need to twist the top off. I did an experiment and found out that 100% of the users who used this pen for the first time, attempt to pull the top out straight away, but all failed, including myself.
The problem here is that the pen does not have any outstanding sign of the unusual way of openning the top, even though there is some hints as I circled in the photo on the right, but still can't tell the top has to be twisted off. This wasted the users time, twisting on and off, but still have its advantage for keeping the ink.


Suggestions:
1. lable an twisting arrow, or the direction of the first move
OR
2. print out or laser "twist to open"

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